Expand my Community achievements bar.

SOLVED

Adobe Target vs Optimizely

Avatar

Community Advisor

What additional benefits Adobe Target provides when compared with Optimizely ?

1 Accepted Solution

Avatar

Correct answer by
Employee Advisor

Adobe Target's integration with other experience cloud platform solutions is one of the best advantages I would say.

View solution in original post

2 Replies

Avatar

Community Advisor

Hi @Bhuwan_B  there is no major but could find 1-2 benefits.

 

1. Trigger View implementation for SPA websites. Target Developer needs not to write js code for the experiences on SPA websites

2. If you need an "Always On" activity which is Automated Personalization you can go for Adobe Target

3. The seamless integration with other Adobe solutions is the best advantage one can have.

 

 

Avatar

Correct answer by
Employee Advisor

Adobe Target's integration with other experience cloud platform solutions is one of the best advantages I would say.