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Adobe Target creates and maintains profiles for every individual user. This profile is stored on Target edge cluster and updated real time.

umamaheswariy46
Level 5
Level 5

Hi Team, 

 

  I am new to the Targeting. what is this means "Adobe Target creates and maintains profiles for every individual user. This profile is stored on Target edge cluster and updated real-time." and is there any way that we can see these profiles in the Adobe Target?

 

Thanks In Advance

Uma

4 Replies
LordOfTheRings
Level 7
Level 7

Hi @umamaheswariy46  I would like to explain , hope this helps you in understanding.

 

When an online visitor (lets say "X") visits a page (target is implemented on the page) for the first time, the target image request is fired to the target edge server. The visitor profile of X gets stored at target edge also and experience B of an A/B Test is served to X.

Next time if the visitor comes to webpage within 14 days (default lifetime of an company's account), X will be treated as a returning visitor and he will served with the same experience B.

 

No, we cannot see the profile of the visitor in dashboard. However if you have defined any profile script then you can check if you as a visitor has qualified for that profile script by using mboxTrace in the url. The info about evaluated profiles is rendered under Preview.

umamaheswariy46
Level 5
Level 5
This link is telling us how we can ingest by using API's but not actuall what is actually a profile is. I am looking for what is the Profile ?
Eric_Vidana
Level 8
Level 8
I am sorry, perhaps I do not understand what you are looking for. Those APIs are how you look at the profile in question. You can look by using the tntid which is in the mbox cookie in the client browser or by using mbox3rdpartyid - if you implemented that item. You can also use debug tokens from the setup/implementation interface within Adobe Target. You will need to look at the omtrdc resposne network call in the browser and look at the mboxTrace object.