AEP Profile data to AAM

[Praupadh]

Hey,

How can we share Profile attribute data (login customer data) into AAM? Since AAM uses Profile Merge Rule to populate CRM data into AAM, Do we have any predefined integration between AEP & AAM to share Profiles?

Thanks

Prabhat Upadhyay

[hemavars]

Hi,

You can't share profile attribute data from AEP to AAM. But it is possible to share your audiences via the Experience Cloud Audiences destination. They will appear as signals, traits and segments in AAM. Please refer to this document for more information on how the integration works - Experience Cloud Audiences connection