First steps with Adobe Campaign Classic - v6/v7? Key concepts

[#1]

** Please see About Adobe Campaign Classic **

You are new to Adobe Campaign and would like to know how to start using it? This topic is made for you. Let's have a look on the first things you need to know to use Campaign's core features.

• Channels - design and send deliveries on various channels: email, SMS, Line, mobile app, direct mail,
• Campaign - orchestrate cross-channel campaigns,
• MRM - manage marketing resources and budgets,
• Interaction - managing offers with Campaign,
• Message Center - send transactional messages by email, SMS or on mobile app,
• Social Marketing - communicate on social media: Facebook, Twitter,
• Workflow / Data Management - automate processes and manage data with workflows,
• Web applications - create web pages and forms,
• Survey Manager - create online surveys and polls,
• Content Manager - manage email content,
• Distributed Marketing - coordinate campaigns for central/local agencies,
• Response Manager - manage customer response,
• Connectors - use connectors to communicate with external solutions and database engines,
• Web Services - use Campaign through APIs/Web Services,
• Reporting - access built-in reports, analyze data and design your own reports.

Please also check out: Welcome! Get started with Campaign Classic

[#2]

Hi,

thanks for your article.

The link to User Interface doesn't work anymore (https://docs.campaign.adobe.com/doc/AC6.1/en/PTF_Introduction_Using_the_interface.html#Introduction).

An update would be great!

Thanks!

[#3]

Thanks for the article - almost none of the links I have tried on here work. Any updates on this?

[#4]

Are there any FREE classes on Adobe Campaign?

[#5]

Hi,

The link for 'Marketing plans, programs, campaigns' ​ currently goes to a dead landing page(404 not found).

https://docs.campaign.adobe.com/doc/AC6.1/en/CMP_Marketing_campaigns_Overview.html

[#6]

thanks for reporting this... I will pass it on

[#7]

Hi,

I will follow this up. I will escalate this to the concerned team & update you as soon as they respond. It might take some time, please excuse the delay.

Rajashree

[#8]

Hi Christine,

Experience League is a great place to get started with Adobe Campaign

Includes a collection of video tutorials, documentation and other resources: Experience League Intelligent Guidance | Adobe

Hope that helps!

[#9]

Thanks for reporting, this thread is marked as outdated.

For now, you can always use the search field to find any particular topics on the Adobe Campaign Classic Learn & Support site.

Please also see: Welcome! Get started with Campaign Classic

Thank you

[#10]

Hi Pablo,

For a beginner would you suggest to study ACS or ACC?

Please advise