TTL for Edge Servers for inbound server sync

[TimeIndicator]

Hi,

Can someone confirm for me whether the below is TTL set by edge servers for syncing with ad server?  I am reading as 14 days so would that mean that any cookie ID that is not active within that timeframe will be deleted.

Thanks

[shweta_singh · Accepted solution]

Hello  TimeIndicator

As per our doc here, audience manager deletes user data from our edge servers 14 days after last seeing a user on the Audience Manager platform. If Audience Manager records user activity in within this 14-day cycle, we will keep this data for another 14-days. If the user becomes active again after the 14-day period, there will be a delay between that first new page view and when the user becomes actionable. It takes 6-18 hours to get the full profile back out to the edge center after more than 14-days of inactivity.

When we are saying user data,we are referring to Customer Ids or CRM Ids here.

Regards,

Shweta

[TimeIndicator]

Hi shweta_singh,

Does edge server come into play only if we are doing batch update?

Thank ​

[shweta_singh]

Hi TimeIndicator

In case of batch data,we always consider user data present in our keystone/backend servers.

Regards,

Shweta

[JamesH5]

Is it safe to say that, after the 14 day retention period on EDGE servers, the inbound ID syncs will remain for 24 months, by default? Per documention here: https://docs.adobe.com/content/help/en/audience-manager/user-guide/features/profile-merge-rules/merg... And, does the 24 months mean that the device links created by the Profile Merge rule will remain in existence?