Improving User Experience on Live Sports Websites with Data Insights

[davidmeaa57]

Live sports websites need to deliver real-time data in a clean and engaging manner. At https://releasesky.uk/, we focus on presenting sports updates in a way that keeps users informed without overwhelming them.

Does Adobe Audience Manager have features to analyze user behavior and suggest layout or font optimizations specifically for live sports platforms? I'd love to hear insights or best practices from the community.

[akshaykapil23]

Hello @davidmeaa57 

Thanks for posting here.

To answer your question, Adobe Audience Manager does provide feature to analyze user behavior. You may use General Report & Trend Report from analytics section of AAM. However, AAM does not provide any suggestions for Font or Layout optimization. You may use 'Adobe Target' for such optimization.

You may refer to the following link  - General Reports | Adobe Audience Manager, Trend Reports | Adobe Audience Manager

Let me know, If you need any assistance. 

Regards

Akshay Kapil