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If I have set Visitor engagement expiration to 1 day will it expire:
a) 24 hrs after last interaction
c) next midnight: day1 enter site, midnight the clock starts counting expiration, when day 3 starts game is over and last engagement is expired
d) something else
1 day = 24 hours.
Marketing Channel: the value will expire in 24 hours after the Visitor's last hit
eVar: the value will expire in 24 hours after it was captured
The first time a user reaches your site, a cookie (labeled s_vi) receives an assigned value containing a unique visitor ID.
[CS]v1|2EB8DA6D850799A0-40000120C0004BD9[CE] - Visitor ID
2021-09-05T12:40:44.789Z - Expiration
This unique visitor ID gets set on each hit by the user. When you set expiration in an eVar, it collects data till the expiration time ends.