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IP obfuscation

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Level 4

If I obfuscate the IP addresses, will it affect my geo reports? Also, how can I obfuscate the ip addresses in Adobe Analytics? I also have Adobe Launch Tag manager.

2 Replies

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Community Advisor and Adobe Champion

Yes. Your Geo Reports will be impacted, I'm not sure how much.... possibly large city centres won't have a lot of impact, but the rural areas may have more challenges.

IP Obfuscation is a setting in your Report Suite's General Settings.

Admin > Report Suites

(select suite)

General > General Account Settings

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Employee

The below page explains the impact of obfuscation. Please confirm it!

- Exclude By IP Address > Impact of IP Obfuscation

https://experienceleague.adobe.com/docs/analytics/admin/admin-tools/exclude-ip.html?lang=en