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SOLVED

Channel Effectiveness by Time or Hour of Day (Opens/Clicks)

andrea378
Level 1
Level 1

Hello is there a way to track the time of day that an email was opened or the hour in the day that an email was opened? I would like to be able to report on the effectiveness of the channel by time or hour in the day; preferably by the hour.

My interest is looking at opens/open rate and clicks/CTR.

Thank you in advance.

1 Accepted Solution
PratheepArunRaj
Correct answer by
Moderator
Moderator

Dear Andrea,

Possible for sure. Checkout the below:

Thread : how to track email opens with adobe analytics

Link : Include image requests | Microsoft Outlook

Thank You!

Arun

View solution in original post

4 Replies
Asheesh_Pandey
Community Advisor
Community Advisor

If you have configured emails with tracking requests back to Adobe analytics, you should be able to see it in adobe workspace by using time dimension.

PratheepArunRaj
Correct answer by
Moderator
Moderator

Dear Andrea,

Possible for sure. Checkout the below:

Thread : how to track email opens with adobe analytics

Link : Include image requests | Microsoft Outlook

Thank You!

Arun

View solution in original post