Breakdown fallout at this touchpoint page report totals

[aablank2]

In looking at the report generated by "Breakdown fallout at this touchpoint," I noticed that the total number of pages seems to be de-duplicated.  When you add up all of the pages, the sum is much higher.

Why is the total needing to be de-duplicated?  What's a scenario where that's would be necessary?

[karandeeps51149 · Accepted solution]

Hi,

When you are applying Touch point in Fallout report, the metric it uses is Visits or Unique visitor. So, when we add touch points there can be a case when both pages can be in same visit. That is the reason when we add sum it is more than the total.

Regards

Karandeep Singh