[Ad Cost Data] How to import campaign cost data from Facebook, Google Ads?

[adilk]

I was going through Data Sources option in AA > Admin settings and from what it looks, it appears to import a file into AA containing the tracking code, cost, impressions, clicks. The key would be the tracking code.

If I didn't want to go through the process of manually uploading cost data from three ad sources (Facebook Ads, Google Ads and a Display netowork), what are my options to have this data automatically in AA?

Thanks!

[PratheepArunRaj · Accepted solution]

Dear Adil,

For Google Ads, can you check Advertising Analytics Setup and Configuration? Link : Advertising Analytics in Adobe Analytics - YouTube. It is free for Adobe Analytics Users.

For Facebook, you check the thread : Facebook Ads Manager Data Integration into Adobe Analytics

Thank you!

Arun

[Andrey_Osadchuk]

A small addition regarding the Advertising Analytics — it is available only for Select, Prime, and Ultimate Adobe Analytics SKUs.

[Urs_Boller]

and "Advertising Analytics" only works for AdWords, not for Google Display Network - at least not officially

[kasper_accutics]

This is exactly what we do! Integrate your advertising platforms to Adobe Analytics.

Check out https://accutics.com/cost-importer/

Let me know if you would like a demo or a chat about the possibilities! You can always reach us at info@accutics.com or me directly at kr@accutics.com

Best,

Kasper