Welcome to the 6th edition of the Adobe Analytics Community Lens!

Adobe Analytics Community Lens is your community bulletin board highlighting the latest updates from the Adobe Analytics Community in one place.

In this edition, we are sharing updates from June and July 2023, including, the most viewed Adobe Analytics content on Experience League, as well as the latest product releases, upcoming and past learning opportunities, and a lot more!

Adobe Analytics Community Lens 

📅EVENTS AND OPPORTUNITIES📅

Webiner: Unlock the power of processing rules within Adobe Analytics, August 10

• Optimize data processing and analysis with Adobe Analytics' hidden gem: processing rules. This invaluable tool addresses a wide range of issues, fine-tunes data flow, and enables precise data assignment or correction before further processing! RSVP here.

Analytics User Group event: Tips, Tricks, and Resources for Implementing Adobe Experience Platform Web SDK, August 23

• Come watch and learn as Jeff Chasin from Adobe gives a walkthrough of implementing the Web SDK, step-by-step, along with best practices. Make sure to register today.

Adobe Analytics EMEA 2023 Q3 get together [Virtual], September 13, 10:00 AM MDT

• A chance for us to get together and share product news, wins, challenges & frustrations across our different organizations in EMEA. RSVP here!

⚡TIPS & TRICKS | BEST PRACTICES⚡

Hear from Adobe product leaders and practitioners and enhance your product knowledge with their expert insights:

• Value of Treemap Visualization in Analysis Workspace
• Maximizing Customer Journey Analytics Data Value with Adobe Experience Platform Transformations
• Identify Low-Traffic Values in Adobe Analytics Without Raising a Customer Care Ticket
• Making the Most of Your Data: A Framework for Using Derived Fields in Customer Journey Analytics

📌TOP VIEWED EXPERIENCE LEAGUE CONTENT📌

Check out where your peers are spending most of their time learning in the Community and follow the conversations that pique your interest:

Most Viewed Community Discussions in June-July ‘23

• Adobe Analytics Resources
• What is the difference between Entry Pages & Original Entry Pages?
• The Impact of Apple's New App Tracking Transparency Framework on Adobe Analytics
• Marketing Channel Rule for Natural Search
• Where can I find an Adobe Analytics UTM builder?

Most Viewed Community Q&A in June-July ‘23

• postman authentication failed with error 'Error: getaddrinfo ENOTFOUND ims-na1.adobelogin.com'.
• Difference between Visit and Hit
• Can someone explain this assets.adobedtm.com call?
• Unexpected Referrer - amazon-adsystem.com
• eVar vs Props

Most Viewed Community Ideas in April ‘23

• Multiple Dimensions columns in Adobe Workspace
• Make 'Previous Page' & 'Next Page' Dimensions in Workspace
• Lightroom AI Generative fill to replace clone / heal tool
• Metric Filters
• Allow items with zero value to be not shown in workspace

🔆CONTRIBUTOR SPOTLIGHT🔆

We are so happy to be focusing this month’s spotlight on Pratheep Arun  Raj B! Arun is an Enterprise Architect in NextRow Digital with 12+ years of experience in digital/mar-tech solutions | Adobe Community Advisor, User Group Leader For APAC and Adobe Certification Portal Brand Ambassador | Holding all the Expert and Master certifications in Analytics, Target, and Audience Manager + Developer Certification in Customer Journey Analytics (Overall 8 certifications) | Author of Terryn Winter Analytics, Technical Blog Portal | Located out in Chennai, India.

LinkedIn URL: https://www.linkedin.com/in/pratheeparunraj/

Company URL: https://www.nextrow.com/

Blog URL: https://terrynwinter.com/

“Live as if you were to die tomorrow. Learn as if you were to live forever.” 

— Mahatma Gandhi

We encourage and value all your feedback! Please feel free to share your thoughts and suggestions for how we might improve this Adobe Campaign Community Lens update and if there is any other information that you would like to see included here: Experience League Community Lens Feedback

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Meet your Community Manager

Hello! I’m Sean, your Community Manager for the Adobe Analytics Community. I’m here to help you with your queries, feedback, or any kind of assistance required in understanding and interacting with the community. Please feel free to reach out to me: seanrobinson