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[QUIZ] Advertising Cloud Search Training - Participate Now!

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Level 10

Take part in this quiz to win a $30 gift from Adobe! Reply on this thread to submit your response.

QUIZ

Q1: What is a bid unit?

  1. The max bid
  2. A keyword
  3. A combination of keyword + match type + campaign
  4. The level at which the bid is set (i.e. ad group, keyword, placement)

Q2: Bidding has become more complicated as you can set bid modifiers at what level?

  1. Device
  2. Geo-location
  3. Audience
  4. All of the Above

Q3: Adobe Advertising Cloud can ingest conversion data using what method below?

  1. Pixel
  2. Pixel and/or Data Feed
  3. Pixel, Data Feed, and/or Adobe Analytics
  4. Adobe Analytics

Q4: To share a view you create in the UI, create:

  1. A specialized view
  2. A custom view
  3. New default view
  4. A team view

Q5: True or False: The objective function, or goal, of a portfolio can contain multiple conversions and/or engagement metrics to optimize toward.

  1. True
  2. False
1 Accepted Solution

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Correct answer by
Level 1

Q1: C

Q2: D

Q3:C

Q4: B

Q5: A

View solution in original post

10 Replies

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Level 1

Hi,

Below are the answers:

Q1: What is a bid unit?

1. A combination of keyword + match type + campaign

Q2: Bidding has become more complicated as you can set bid modifiers at what level?

D. All of the Above

Q3: Adobe Advertising Cloud can ingest conversion data using what method below?

C. Pixel, Data Feed, and/or Adobe Analytics

Q4: To share a view you create in the UI, create:

B. A custom view

Q5: True or False: The objective function, or goal, of a portfolio can contain multiple conversions and/or engagement metrics to optimize toward.

1. True

Best,

Ankita Vij

Avatar

Correct answer by
Level 1

Q1: C

Q2: D

Q3:C

Q4: B

Q5: A

Avatar

Level 1

Hi,

Q1: C

Q2: D

Q3:C

Q4: B

Q5: A

Thanks,

Ankita Vij