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Welcome to the Adobe Target Community! Connect with peers to ask questions, share best practices, explore release updates, and contribute ideas that shape the future of Adobe Target.

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  • 7,164 Total replies
4220 Total posts
JyotiSharmaV
Community Advisor
JyotiSharmaVCommunity Advisor
 Adobe Target
Deliver same experience on multiple pages

  I have created an experience targeting with a pop-up display on pages. in this experience targeting I added a template rule to show the same experience on multiple pages. However, don't know why I am skeptical. I started creating experience targeting with the following page <https://www.xyz.com/summer/beach> and want this experience to be displayed on all pages that contain the following URL <https://www.xyz.com/summer> Does that make sense? However, my only concern is that on the pop up the CTA button has a URL directed to a page that also contains <https://www.xyz.com/summer> so when I click on the CTA button of pop up the page I am landing on also shows me a pop-up again. How can I avoid that?              

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Matthew_Ravlich_ACG
Community Advisor
DhanA2
DhanA2Level 3
 Adobe Target
Is it Safe to Use the Target Pre-Hiding Snippet Without Including the Target and Launch Scripts?

I'm planning to implement the Target pre-hiding snippet in the <head> of our production site using AEP Web SDK.However, at this stage, I'm considering placing the pre-hiding snippet without including the Target script or the Launch script.Is it advisable to place the Target pre-hiding snippet alone without the accompanying Target and Launch scripts? Will this impact or break the current user experience?If there are potential issues, what would the impact be? If it's safe, how does it not affect the user experience?CCing Top Contributors for quick response @pradnya_balvir  @kandersen-1 @gokul_agiwal @alexbishop @ryanr7 Thanks for the wonderful support!

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LewisCl3
 Adobe Target
A/B - Auto-Target for personalised experiences - Optimisation Goal

Hi there,I intend on introducing a new A-B activity using 'Auto-target for personalised experiences' as the traffic allocation method.  We want to use the same audience across this Target campaign and have 4/5 experiences within it.  Each experience will be the same, aside from the hero banner image.  In short, this will be an image test using the auto-target function.  Our 'Optimisation Goal' will be click-through i.e., clicks to the CTA(s) within the hero banner. My question is, how should I be tracking these clicks to a Hero banner CTA in each experience within this type of Target campaign i.e., should I be injecting any custom code, or should I be relying on the 'Clicked an element' dropdown in 'My Primary Goal' selection? Thanks

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SCB21Level 5
 Adobe Target
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KhushbooBh1
 Adobe Target
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VishnuPriya98Level 2
 Adobe Target
Rajneesh_Gautam_
Community Advisor
Rajneesh_Gautam_Community Advisor
 Adobe Target
Welcome to Adobe Target Tuesday Tech Bytes - 2024!

Hello everyone and welcome to the inaugural post of the Adobe Target - Tuesday Tech Bytes series. This series is designed to assist both newcomers and seasoned professionals in leveraging this powerful tool to build engaging experiences. With weekly posts featuring tips and tricks, best practices, case studies, and use cases, we aim to make your journey with Adobe Target a successful and enriching one.    Thanks @jagpreet_singh_ for this fantastic initiative. @gokul_agiwal @meghan_powers    Meet the authors:     Gokul Agiwal Linkedin    Gokul is working with TCS UK and part of TCS Interactive where he is responsible for building future proof digital experience solutions for our clients empowered by the industry leading Adobe Experience Platform and Experience Cloud suite of products and enabled them through ever evolving TCS owned solution accelerators.    Meghan Powers Linkedin   Meghan is an Adobe

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Meghan_Powers
Community Advisor and Adobe Champion
Meghan_Powers
Community Advisor and Adobe Champion
Meghan_PowersCommunity Advisor and Adobe Champion
 Adobe Target
Target Standard & Premium Capabilities - #3 of 7 – Auto Allocate [Tuesday Tech Bytes]

Adobe Target Capabilities#3 of 7 – Auto-Allocate Adobe Target offers many different testing & personalization options.  I’ve outlined them here, and separated them into several categories – Non-personalized vs. personalized and Non-AI/ML vs. AI/ML.  Note that the categories can overlap.  The dotted lines represent the corresponding Personalized/AI version of the non-personalized/non-AI category.  So Automated Personalization is to Multivariate what Auto-Target is to A/B testing.     This post will cover Auto-Allocate!  Auto Allocate Testing falls into the non-personalized, but AI/Machine-learning suite of capabilities in the Adobe Target Premium capabilities package, although this option is also available in Target Standard.  In future posts, I’ll cover the other categories!  Stay tuned!     What is Auto-Allocate?What is it? A testing optimization algorithm based on advanced statistics Identifies and allocates

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Meghan_Powers
Community Advisor and Adobe Champion
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Carolina_2VaLevel 2
 Adobe Target
Create an audience based on an element's selection

Hello everyone, I have an use case for Adobe Target in which I must remove an element from a form if a specific checkbox is selected by the user. The approach I was considering consists in sending an mbox parameter to Adobe Target via Adobe Data Collection, stating whether that specific checkbox is selected, and create an audience based on it. This is the Custom Code Data Element I created: return document.querySelector('#elementID').checked; Given that I already have the general Adobe Target Load Rule created...... but the "Library Loaded" event does not work for this specific use case, as the user can interact with the checkbox anytime after the page is loaded, I tried creating a new Rule where I set the event as Data Element Change and the condition as the Data Element being true. I then send the parameter with the Data Element value:However, this did not seem to work when I tested as this parameter did not show up in the call of the Network tab. Additionally, in orde

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Gav_RLevel 2
 Adobe Target
DmytroPanchenk
DmytroPanchenkLevel 3
 Adobe Target
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emmak109Level 3
 Adobe Target
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KarishmaChauhanLevel 2
 Adobe Target
MarioSombria
Adobe Champion
MarioSombriaAdobe Champion
 Adobe Target
Amelia_Waliany
Adobe Employee
Amelia_WalianyAdobe Employee
 Adobe Target
📢 Updated Announcement: Adobe Target Mentorship Program 2024!

Greetings Target Community! We are thrilled to announce the second run of ~ The Adobe Target Community Mentorship Program ~ aimed at empowering Community members like you to upgrade your skill level by achieving one of the valuable Adobe Certifications. This program brings our Community's experts – Mentors – together with our newer aspiring product learners – Aspirants – to foster knowledge-sharing, guidance, and mutually beneficial opportunities for professional growth.     The Mentorship Program will officially commence on Monday, April 22nd and run for 5 weeks. During this period, participants will have the opportunity to engage in enriching mentorship relationships, gain valuable insights, and work towards obtaining certifications in their desired fields.  March 18th, 2024: Program Announcement / Applications Open  April 12th, 2024: **Application Window Closes April 26th  - May 31st,&nbs

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VishnuPriya98Level 2
 Adobe Target
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MichaelSt14
 Adobe Target
Rajneesh_Gautam_
Community Advisor
Rajneesh_Gautam_Community Advisor
 Adobe Target
Adobe Target: Tuesday Tech Bytes: Building Safe and Secure Engaging Experiences - The Importance of Controlled Access in Experience Optimisation

In today's digital age, brands across various industries like Retail, Banks, Telecoms, and Energy providers are increasingly relying on both mobile apps and websites to serve their customers. According to one survey by Fingent, 62% of businesses utilise both platforms to stay competitive and meet the diverse needs of their users.   For instance, a major retail chain like Walmart may offer an e-commerce website alongside a mobile shopping app, while a bank like HSBC might provide online banking services through both a web portal and a mobile application. These digital properties are often divided into specific areas like My Account, Help & Support, and various product journeys, each managed by different specialised teams to ensure that every aspect of the customer experience is addressed.    Managing these varied digital experiences effectively is essential to delivering a seamless user journey and ensuring that all workflows are aligned. Proper management involves

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Rajneesh_Gautam_
Community Advisor
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varun790Level 2
 Adobe Target
Target Iphone Users in Activities

Hi ,What are  the ways to target Iphone Users for XT target activities, As in the docs its mentioned that its not possible for specific IOS and safari versions. Targeting devices running iOS 12.2 or laterDue to the new changes introduced in iOS 12.2, creating an audience with rules defined by Device Marketing Name and Device Model that specify iPhone Models is impacted. Target can no longer target users who have iPhones with iOS 12.2 (or later) installed on them. However, if those users do not have iOS 12.2 (or later), then the iPhone Model targeting continues to work correctly.The iOS 12.2 (or later) update does not affect the identification of the following models because these models do not support upgrading to iOS 12.2: iPhone, iPhone 3G, iPhone 3GS, iPhone 4, iPhone 4s, iPhone 5, iPhone 5c, iPad, iPad 2, iPad / Retina display, iPad Retina (4th Generation), iPod Touch 4, and iPod Touch 5.Targeting devices running Safari 14.0.2 (or later)When using mobile rules to target d

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nitesha38268385
nitesha38268385Level 2
 Adobe Target
Order Conversions in A4T

Hi Folks, We are running a drop-off use case on our website home page by using experience targeting. In a personalized experience user will get a resume link to resume the buying journey. As of now, we are using A4T as a reporting source in our Experience targeting activities, and we have configured analytics event on the click of resume link. While checking the report in the Analytics workspace we can see the event as a metric against the experience in the target activity. Our requirement over here is to check, how many are the unique visitor in the experience(1) -> how many clicked on resume link from those unique visitors(2) -> how many have placed the orders from those who have clicked on resume link(3). as of now, we are able to see 1->2 and 1->3.How can we see the report for 1->2->3 or 2->3? Any help is highly appreciated for this. thanks in advance. Regards,Nitesh 

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jenmarti
Adobe Employee
jenmartiAdobe Employee
 Adobe Target
Unlocking Revenue Growth: The Impact of Iterative A/B Test Tweaks

A/B testing is a powerful technique to optimize various aspects of your e-commerce site. Making tweaks to each iteration of an A/B test can result in millions of dollars of revenue for your organization. Consider implementing the following tweaks in your A/B tests, focusing on badges and their placement on your site pages:Badges on Category vs. PDP Pages:Test whether adding badges (e.g., “Best Seller,” “New Arrival,” “Limited Stock”) impacts user engagement and conversions more substantially on category pages or on product detail pages (PDPs). For instance, one hypothesis for the difference in these tests may be that badges on category pages may encourage exploration, while PDP badges can influence purchase decisions.Multiple Types of Badges:Test different badge types simultaneously:Most Popular: Highlight top-selling products to increase desirability.Ships Free: Emphasize free shipping to make the deal more appealing to customers.Almost Gone: Create urgency to drive qui

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jenmarti
Adobe Employee
Gaureshk_Kodag
Adobe Employee
Gaureshk_KodagAdobe Employee
 Adobe Target
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kathryns6136032Level 3
 Adobe Target
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JonathanHi5Level 2
 Adobe Target
Meghan_Powers
Community Advisor and Adobe Champion
Meghan_PowersCommunity Advisor and Adobe Champion
 Adobe Target
Target Standard & Premium Capabilities - #2 of 7 – Multivariate (MVT) Testing [Tuesday Tech Bytes]

Adobe Target Capabilities#2 of 7 – Multivariate (MVT) Testing   Adobe Target offers many different testing & personalization options.  I’ve outlined them here, and separated them into several categories – Non-personalized vs. personalized and Non-AI/ML vs. AI/ML.  Note that the categories can overlap.  The dotted lines represent the corresponding Personalized/AI version of the non-personalized/non-AI category.  So Automated Personalization is to Multivariate what Auto-Target is to A/B testing.   This post will cover Multivariate (MVT) Testing!  MVT Testing falls into the non-personalized, non-AI/Machine-learning suite of capabilities in the Adobe Target Premium capabilities package, although this option is also available in Target Standard.  In future posts, I’ll cover the other categories!  Stay tuned!What is MVT testing?Used for testing which combination of elements works the best together Like:- Title- Image - Placemen

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Meghan_Powers
Community Advisor and Adobe Champion

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