The Blog Post below is from Nidhi Kapoor, Senior Consultant for Adobe Media Optimizer at Adobe*****************************************************************************************************************************Bulk Edit Feature to Support Manual Bidding ‘’Manual Bidding” is the most common ...

By Nidhi Kapoor, AMO- Senior Consultant, AdobeEdit: This post has been published as a Knowledge Base Article for Adobe Media Optimizer and can be viewed here Bid & Average Position Constraints - Substantial Support in Competitor Strategy. In a day to day marketer’s life word ‘competitor’ plays an im...

By Nidhi Kapoor, AMO- Senior Consultant, AdobeEdit: This post has been published as a Knowledge Base Article for Adobe Media Optimer and can we viewed hereCrucial Role of Cost Models: Managing Frequently Changing BudgetManaging a budget is no less than an art. It is a mixture of skill, patience and ...