Hi Guys,I was comparing Model accuracy reports for forecasted cost
(budget) and forecasted revenue for a portfolio to the actual cost and
revenue. I had a 11% deviation in last 7 days for cost forecast and 10%
for revenue forecasts.What should I consider to be the level of accuracy
that Is acceptable? Is there a generic rule around it?
Hi Everyone,I have worked on implementing analytics using DTM. Is it
also possible to implement media optimizer pixel tracking tags with the
help of DTM? If yes, can I have the steps to create a simple tag?Thanks.
Thank you all for your replies, that’s really helpful.I would also like
to know if it is possible to utilize Visitor ID and Marketing Channel
data and use it as a base to create campaigns around it? I would really
appreciate if there is some documentation or whitepaper around it.
Hi Thomas, Analytics mainly pulls data from tables and organizes them by
dates. I have not seen having a cumulative view inside the UI. The best
option I can think of is downloading the report into excel and applying
a the cumulative formula on it. Will that work for you?