Hey @jorisdebeer,Great question! Hopefully I can clear things up by
providing a little insight on when First Launches and Upgrades are
reported.First Launches - this event is only sent in the first time a
user launches your app. Think of a first launch as a net-new
user.Upgrades - this event is only sent in the first time a user
launches your app, and the previous launch of your app was a different
version.These are both event-type variables, meaning they get counted
only when they're sent in. I...