MikeTolin

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Community profile MikeTolin Level 2

Marketing Manager - Testing & Optimization

Kansas City

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Joined the community 02-06-2020 8:45:41 AM

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Re: ☕[AT Community Q&A Coffee Break] 10/13/21, 8am PT: Gentry Lin, Senior Solutions Consultant for Adobe Target☕ - Adobe Target

What is the best way to leverage first party data in Target? Does loading it in the profile make sense for that?

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Re: Adobe Target: A/B Testing - Redirect URL - Adobe Target

Will this method work if we are redirecting to the same page with additional URL parameters? For instance: Default: example.comRedirect: example.com/?partnerid=1234

Redirect Pricing Test - Adobe Target

We are running a pricing test in which we redirect the visitor to the same page with some URL parameters attached. For example, they navigate to example.com. Target then sends 50% of the visitors to example.com/?partnerid=1234 so the visitor gets a price reduction. So there are a couple of issues. Analytics fires twice because of the redirection to the same pageDiscounted price doesn't persist thru multiple sessionsSo the visitor could see the test price in the first session but see the default ...

Target confidence level different from Excel calculation - Adobe Target

We are getting ready to share out test results and noticed that the confidence level % in Target is different than an Excel calculator that was downloaded from Adobe. Can anyone help me understand why those two calculations are different considering they are both calculated by Adobe? Excel version calculated confidence at 87% while Target calculates confidence at 57%. Thanks in advance! And target shows the confidence at 57.03?

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