4. Use ad extension

Question 9: The average amount of money spent to generate each conversion.

The average amount of money spent to generate each conversion.

3. Maximize Conversion Value

@nickmclachlan my apologies actually! Totally forgot about the intent of today's catch up on Connected TV.Thanks a ton! 

@nickmclachlan Thank you so much. This makes a lot of sense.Assuming that I'm running B2B campaigns on DSP, where a larger part of final goal conversions are tracked offline. I would want to do a full funnel reporting or campaign attribution. Can you shed some light there as well?Also, can we do suc...

@nickmclachlan How does Adobe AdCloud DSP integrate with Adobe Analytics? Is it based on Report suites? Any help article or resource would help a lot.

Number of visitors to a website

1. Identifying business goals

3. Compare the Spend and the Revenue