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Advertising Cloud Community Quiz | September 2020 | Participate Now!

TanmayMathur
Level 10
Level 10

 

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ADVERTISING CLOUD COMMUNITY QUIZ

PARTICIPATE NOW TO WIN EXCITING REWARDS

 

After the phenomenal response to the 1st Advertising Cloud Community Quiz, we bring you the second edition to showcase your knowledge and also gain some in the process. We will be running a Quiz on this thread with one new question every day for 2 weeks. Not only that, with every question there will be an interesting tip/fact/insight about Advertising that you can use to impress others! Needless to say, winners of the quiz will receive some cool rewards from Adobe! 

 

QUIZ DETAILS:

1. The quiz will run from 14th September 2020 to 25th September 2020.

2. 1 question will be posted on every working day (Mon-Fri), a total of 10 questions

3. Participants can join the quiz anytime and answer the questions. For example, one can join the quiz on the 5th day and answer previous 4 questions as well. 

 

HOW TO PARTICIPATE: 

1. Sign in to the community by clicking on 'Sign in' at the top right. If you are a new visitor, create an account. 

2. Follow this thread by click on 'Follow' at the bottom of this post so you get notified of when a question is posted.

3. To respond to a question, click on the respective 'Reply' button and in the editor & use the quotation button or type the question number to indicate which question you are replying to.

4. You are done! Come back next day and answer a new question. 

 

TERMS & CONDITIONS:

1. The quiz winner will be decided on the basis of most number of correct answers.

2. In case of a tie, the person providing the correct answer first will be considered.

3. Adobe reserves the right to disqualify any entries and decide on the rewards.

0 Replies
Sushrut07
Level 2
Level 2

3. The amount of money spent to generate total conversion

 

Assuming this statement means cost required to acquire a lead or conversion i.e. total conversion.

soplee27
Level 2
Level 2

Yep! I had the same question about wording. I went with each, but per your definition above... would be total... 

TanmayMathur
Level 10
Level 10

Here comes the 8th question of the series, you can still go back and answer the previous questions if you haven't already! 

 

QUESTION 8: Which one is the default bidding strategy of a smart shopping ads campaign?

  1. Maximize Clicks
  2. Maximize Conversions
  3. Maximize Conversion Value
  4. Target Return on Ad spend

Please respond by clicking the 'Reply' button on this post and either using the quote button or mentioning the question number. 

 

BONUS TIP: While using a Smart bidding strategy each bid must bring relevant engagement. Use Dynamic and Responsive search ad copies for customizing user experience which closely matches the user's search terms as well.

- Tip submitted by @ShDayal 

Sushrut07
Level 2
Level 2

3. Maximize Conversion Value

 

@TanmayMathur  - I believe this question has been repeated.

Raghu_Kishore_R
Level 3
Level 3

Question 9:

 

  1. The average amount of money spent to generate each conversion.
TanmayMathur
Level 10
Level 10

Here goes the last question of the Advertising Cloud Community Quiz!

 

QUESTION 10: What technique would you use to increase engagement of search your ad and influence ad quality?

  1. Increased bid
  2. Increase daily budget
  3. Change keywords match type
  4. Use ad extension
  5. None of the above

Please respond by clicking the 'Reply' button on this post and either using the quote button or mentioning the question number. 

 

BONUS TIP: Combination of long-tail keyword and your USPs to your ad copy will help your ad to better match the users search term as well as help to improve engagement and influence your ad quality.

- Tip submitted by @ShDayal