Hi Jignesh,Marking a trait as common or rare is what happens behind the scene when the algorithm runs. What we get to see is the list of influential traits after the model has run.Looking at the influential traits list will give you a good insight on which traits are influencing your model and perha...

Hello everyone,It's great to be here as part of the Audience Manager community and always happy to contribute and learn.Cheers!Kumar Pritam

Hi TC,Thanks for your question and I think, you got it right.The algorithm takes care of the commonly occurring traits in the selected data source and these traits are ranked lower. Please check this link for more information on the trait weight - https://marketing.adobe.com/resources/help/en_US/aam...

Hi Dave,I can provide you some information to get started on this. You will need to do two things as listed below:1. Algorithmic/Look-alike Modeling - It's an AAM feature that you can leverage to create look-alike audience - Here's a link that explains what it is and how to create the look-alike aud...

Hi Harshit,Yes, the trait will populate when the ID sync happens on the site if it hasn't happened already in the past. The uploaded data will remain in the AAM and currently, there is no purging of data. Even after a month or year, if a user does the id sync on site, the trait will be realized.Chee...

Hi Harshit,There will be few concepts come into picture here.1. TTL (Time to live) for a trait - The users who are part of a trait will be targetable (can be sent to destination) until trait's TTL (generally, TTL for a trait is set as 120 days, you can change it based on your needs)2. AAM UUID expir...

Here's my response to your question.Hi VarunThanks for replying. See my comments belowQuestion 1We have segments in AAM that are based on the following profile merge rule: 'No Authentication Profile' + 'Current Device Profile'The segments are made up of on-boarded traits from our CRM cross device da...

Hi Harshit,As per my knowledge, the onboarding works via the FTP/S3 bucket that I described earlier.Regarding the "people" tab to onboard file, is this feature already available in AAM or is it a feature to come in future? I am unaware of this. Also, could you please share the post/article on the "p...

Hi Harshit,I think you are on the right track. If you have already implemented the ID sync as per your link, you are good on the pre-requisite for the CRM onboarding. The other ID sync link that you have shared is another approach to do ID Sync that is file-based ID Sync (less used compared to the I...

Hi Harshi,Here's how you can validate your SSF implementation:Unlike the client side implementation/integration, server-side integration does not send Analytics data to demdex servers in a separate event call. Instead, there are additional parameters in the Analytics server call, both in the request...