The Trade Desk/ Facebook as a Source Connector

[RyanMoravick]

Hello,

I understand that Real-Time CDP does not currently have an OOTB source connector for Facebook or The Trade Desk for paid media use cases. Would using the HTTP API source connector be the solution to get aggregate level data into Real-TIme CDP (to my knowledge, based on privacy policies for The Trade Desk/Facebook/Google Ads, individual user level data is not possible to pass back to Real-Time CDP). 

[vishnuunnikrishnan · Accepted solution]

@RyanMoravick are you looking for event forwarding to Meta and TTD? if so, RTCDP already have a in-build connector for Meta/TickTok/Linkedin/GoogleAds and more, which can be utilized to setup the connection between the data collection and the respective platforms for forwarding the events collected by WebSDK/mobileSDK. 
https://experienceleague.adobe.com/en/docs/experience-platform/tags/extensions/server/overview 

However, for TradeDesk, there is no in-build connector, you can utilize the Adobe Cloud Connector Extension (https://experienceleague.adobe.com/en/docs/experience-platform/tags/extensions/server/cloud-connecto...)

[RyanMoravick]

@vishnuunnikrishnan Not event forwarding but we are interested in ingesting engagement data, so clicks, impressions, conversions, etc from TTD, Meta, and Google Ads back in AEP as sources.