Lab Title |
Schedule |
Speakers |
Build Personalized Mobile Moments with Adobe Journey Optimizer [L820] |
Tuesday, Mar 26 | 1:30 PM - 3:00 PM PDT
|
- Don Huynh, Sr. Technical Marketing Engineer, Adobe
- Sandra Hausmann, Sr. Technical Marketing Manager, Adobe
|
Adobe Journey Optimizer Decision Management for Next-Best Experiences [L821] |
Wednesday, Mar 27 | 1:30 PM - 3:00 PM PDT
|
- Ken Lam, Software Development Engineer, Adobe
- Brandon Poyfair, Manager, Product Management, Adobe
|
Analyze Adobe Journey Optimizer Communications with Customer Journey Analytics [L121] |
Thursday, Mar 28 | 8:30 AM - 10:00 AM PDT
|
- Andy Powers, Principal Consultant, Adobe
- Paul Jones, Software Architect, Adobe
|
Unified Customer Profiles: From Implementation to Insights and Engagement [L608]
|
Tuesday, Mar 26 | 4:30 PM - 6:00 PM PDT
|
- Sameeksha Arora, Product Manager, Adobe
- Saurabh Mahapatra, Sr. Manager, Experience Platform, Adobe
|
What’s Your Preference? Build Consumer Trust with a Personal Touch [L609]
|
Tuesday, Mar 26| 1:30 PM - 3:00 PM PDT
|
- Aimee Gregg, Audience Activation Consultant, Adobe
- Shruti Jagtap, Principal Data Architect, Adobe
|
Session Title |
Schedule |
Speakers |
Adobe Journey Optimizer Roadmap and Innovations [S801] |
Tuesday, Mar 26 | 4:00 PM - 5:00 PM PDT |
- Jason Hickey, Principal Product Marketer, Adobe
- Roger Woods, Sr. Director, Product Management & Strategy, Adobe
|
Take a New Approach to Email Marketing with Adobe Journey Optimizer [S802] |
Wednesday, Mar 271:00 PM - 2:00 PM PDT |
- Bridgette Darling, Sr. Product Marketing Manager, Adobe
- Pankhri Singhai, Group Product Manager, Adobe
|
Unleash Creativity and Unlock Productivity with GenAI for Customer Journeys [S804]
|
Wednesday, Mar 27 | 8:00 AM - 9:00 AM PDT
|
- Frédéric Mary, Principal Product Manager, Adobe
- Arthur Lacroix, Sr. Product Marketing Manager, Adobe
|
Adobe Lightroom and Mobile Customer Engagement with Adobe Journey Optimizer [S805] |
Tuesday, Mar 26 | 1:00 PM - 2:00 PM PDT |
- Ivan Mironchuk, Principal Product Manager, Adobe
- Joy Wang, Mobile Growth Marketer, Lightroom, Adobe
|
Real-Time Decisioning Strategies for Next-Best Experience [S806]
|
Wednesday, Mar 274:00 PM - 5:00 PM PDT
|
- Deepti Anthony, Product Manager, Adobe
- Nagendra V. Akshantala, VP, Marketing Technology, US Bank
|
Tips and Tricks to Unlock the Full Power of Journey Optimizer [S807] |
Thursday, Mar 289:00 AM - 10:00 AM PDT [In-Person]
Tuesday, Mar 262:00 PM - 2:30 PM PDT [Online]
|
- Russ Lewis, Director, Product Management, Adobe
- Chris Stolz, Principal Enterprise Architect, Adobe
|
How Macy's Customer Journeys deliver magic in personalized experiences [S808]
|
Wednesday, Mar 27 | 8:00 AM - 9:00 AM PDT
|
- Bruce Swann, Principal Product Marketing Manager
|
Scaling Customer Journey Capabilities for Global Digital Experiences [S809]
|
Wednesday, Mar 27 | 4:00 PM - 5:00 PM PDT
|
- Praveen Penupati, Sr. Enterprise Architect, Adobe
- Robert Herrera, Principal Enterprise Architect, Adobe
- Jacob Sidor, Audience & Experience Activation, General Motors
|
Break Down Channel Silos for Omnichannel Success [S810] |
Tuesday, Mar 26 | 1:00 PM - 2:00 PM PDT |
- Lauren Backus, SVP, Business Technology, Key Bank
- Bruce Swann, Principal Product Marketing Manager
|
Turbocharged: General Motors' Drive for Experimentation Excellence [S811]
|
Tuesday, Mar 261:00 PM - 2:00 PM PDT
|
- Kristen Opie, Head of Test and Learn Center of Excellence, General Motors
- Theresa Anderson, Sr. Digital Strategist, Adobe
|
How T-Mobile Delivers Contextual Experiences at Scale [S815] |
Thursday, Mar 28 | 1:00 PM - 2:00 PM PDT |
- Abhijit Ghosh, Adobe
- Tadeu Banzato, Sr. Product Manager, T-Mobile
|
Authors of Adventure: The Multifaceted Role of CJA in Crafting Compelling Journeys [S109]
|
Thursday, Mar 28 | 10:30 AM - 11:30 AM PDT
|
- Greg Cobb, Expert Solution Consultant, Adobe
|
Best Practices for Resilient Integrations with Adobe Experience Platform [S607]
|
Thursday, Mar 28 | 9:00 AM - 10:00 AM PDT
|
- Tom Silverstrim, Sr. Engineering Manager, Adobe
- Pritom Baruah, Director Engineering, Adobe
|
From Like to Love: How Verizon Nurtures Customer Relationships for Life [S761]
|
Tuesday, Mar 26 | 4:00 PM - 5:00 PM PDT
|
- Denise Colella, VP, Head of Digital Strategy, Media, Finance, Travel, Hospitality, Adobe
|
Power of AI in Adobe Real-Time CDP [S509]
|
Thursday, Mar 28 | 1:00 PM - 2:00 PM PDT
|
- Michael Broom, Technical Consultant, Adobe
|
Retail Transformation: Leveraging Data to Drive Engagement and Growth [S715]
|
Tuesday, Mar 26 | 2:30 PM - 3:30 PM PDT
|
- Rakesh Srinivasan, Chief Data and Analytics Officer, Petco
- Angel Singh, VP, Customer Experience & Personalization, Petco
- Jen Spofford, EVP, Managing Director, Bounteous
|