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Target customers based on dwell time

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Level 2
Level 2

Is there a Target in built capability to allow to target based on dwell time on a page?

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1 Accepted Solution

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Correct answer by
Community Advisor

Can you talk a bit more about your scenario? Are you wanting Target to respond back after a certain time on page or are you wanting to create an audience of people who spend more than X time on Y page? Time on page is more of an analytics thing, but you could certainly track that client side and create a profile variable for the active user and what their average time on page is.

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3 Replies

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Correct answer by
Community Advisor

Can you talk a bit more about your scenario? Are you wanting Target to respond back after a certain time on page or are you wanting to create an audience of people who spend more than X time on Y page? Time on page is more of an analytics thing, but you could certainly track that client side and create a profile variable for the active user and what their average time on page is.

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Employee

@m_v  Can you please share more insights around the usecase. Are you trying to Target the visitors based upon the time they have spent on a page?

 

Regards,

Karan

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Level 2

Yes, I would like to know, how to retarget the user on the basis of time. 
Suppose, there are two pages A and B,  if a user spends 5 min on page A  and the same user spends 10 min on page B then page B timings > page A hence the content will be displayed related to page B on the homepage or any retargeting page.