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MVT beyond one page - consistency of experiences

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Hello, 

Do anyone have any tips on whether MVT can support a 2x3 on two pages? For example, page A has two locations and 3 variables, we want to carry the experience to page B and make it consistent, location A, say color a should carry to page b location A also have a color a.  Or this has to be done via A/B? 

 

Thanks

 

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1 Accepted Solution

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Correct answer by
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[8.3.22 Adobe Target Community Q&A Coffee Break Answer provided by @rbooth115

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Hi @bc_99, if you want to ensure consistency with this experience, I would recommend an A/B test since MVT will execute random combinations of the variables. Please see here for more considerations regarding MVT and when to use MVT versus A/B tests.

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Check out the entire 8.3.22 Adobe Target Community Q&A Coffee Break discussion thread for more insights on related topics 🙂 

1 Reply

Avatar

Correct answer by
Administrator

[8.3.22 Adobe Target Community Q&A Coffee Break Answer provided by @rbooth115

----------------------------

Hi @bc_99, if you want to ensure consistency with this experience, I would recommend an A/B test since MVT will execute random combinations of the variables. Please see here for more considerations regarding MVT and when to use MVT versus A/B tests.

----------------------------

Check out the entire 8.3.22 Adobe Target Community Q&A Coffee Break discussion thread for more insights on related topics 🙂