Hello,
New to Adobe stack and starting to think about few options on Implementing Adobe Target. I am hoping to get some insights if anyone has done a side by side comparison of capabilities (i.e what you gain vs what you loose) for Adobe Target client side implementation vs Server Side or areas where a hybrid solution might be beneficial. I have come across some blogs that are high-level, but looking for a more comprehensive review of these implementations.
Appreciate any help.
--Tej
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@TejeshwarBh This details the guides of Client-Side, Server-Side, and Hybrid Implementation
Adobe Target Developer Guide | Adobe Target
Client-Side Implementation: In client-side implementation, Adobe Target code runs directly in the user’s browser. When a page loads, the Target library (usually loaded via JavaScript) fetches the necessary content variations from the Adobe Target server and applies them to the page.
Advantages:
Challenges:
Server-Side Implementation: In server-side implementation, Adobe Target code runs on the server before the page is delivered to the user’s browser. The server sends the personalized content directly to the user.
Advantages:
Challenges:
Adobe Target server-side optimization—well beyond a testing solution
@TejeshwarBh This details the guides of Client-Side, Server-Side, and Hybrid Implementation
Adobe Target Developer Guide | Adobe Target
Client-Side Implementation: In client-side implementation, Adobe Target code runs directly in the user’s browser. When a page loads, the Target library (usually loaded via JavaScript) fetches the necessary content variations from the Adobe Target server and applies them to the page.
Advantages:
Challenges:
Server-Side Implementation: In server-side implementation, Adobe Target code runs on the server before the page is delivered to the user’s browser. The server sends the personalized content directly to the user.
Advantages:
Challenges:
Adobe Target server-side optimization—well beyond a testing solution
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