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SOLVED

People Core Services/Audience Library - Real Time Audiences , How Long is "Profile" Valid For

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Level 3

If I created an Audience in the People Core Audience library using an Analytics Dimension, how long is the "lookback" period or profile lifetime (to use Target terminology)? That is, if Dimension X came to be associated with Visitor Y, how long would Visitor Y be placed in the Real-Time Audiences built using Dimension X?

 

Thanks.

1 Accepted Solution

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Correct answer by
Employee Advisor

The default will be 120 days. The user will qualify for 120 days unless they re-qualify where the expiry is extended.

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Correct answer by
Employee Advisor

The default will be 120 days. The user will qualify for 120 days unless they re-qualify where the expiry is extended.