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Rights/Permissions required to CREATE audiences in Experience Cloud


Level 1

Hi Jantzen.Belliston​/All,

Is there a necessity for having product admin-level permissions to Audience Library to be able to CREATE audiences inside the Experience Cloud? I mean, can a person be able to create an Experience Cloud audience without having the PRODUCT ADMIN rights to Audience Library given from the One Console (Admin Console)?

Is there any documentation related to this that could be helpful?



3 Replies


Level 10

Hi S,

There is not a requirement of being admin to create audiences. If you are trying to create a real-time audience that utilizes Analytics variables, you will need to have access to the report suite and the web services permission. This allows your user to pull back the friendly names for those report suites.



Level 1

Thanks Jantzen.Belliston​, that indeed helped! I presume the same would be the case for Experience Cloud audiences, wherein admin-level privileges aren't a pre-requisite to creating audiences with SOURCE = Experience Cloud?


Level 10

That's correct. The Admin level permission within the Adobe Admin Console is used to assign managers or admins over that product. Granting someone admin level permission for a particular product allows them to administer permissions for that product to anyone within your organization.