How to implement SMTP headers in email deliveries to create unsubscribe links | Community
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smccran
Adobe Employee
smccranAdobe Employee
Adobe Employee
June 25, 2019

How to implement SMTP headers in email deliveries to create unsubscribe links

  • June 25, 2019
  • 2 replies
  • 3495 views

This is a discussion space for a whitepaper I'm putting together on the approach to best practices in implementing SMTP unsubscribe headers in email deliveries.

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2 replies

Jonathon_wodnicki
Community Advisor
Jonathon_wodnickiCommunity Advisor
Community Advisor
June 25, 2019

Hi,

The straightforward approach is to set it in the delivery template, 'list-unsubscribe' etc.

Using a control typology can be preferable if you're in an environment where users can't be trusted, as part of a broader set of restrictions.

Thanks,

-Jon

F
Florian_Courgey
Level 4
June 26, 2019

Hi,

The support has set up  the following in our delivery templates:

Precedence: bulk
List-Unsubscribe: <mailto:<%= provider.errorAddress !='' ? provider.errorAddress:delivery.mailParameters.errorAddress %>?subject=unsubscribe<%=escape(message.mimeMessageId) %>>
TenantHeader: <%@ include option='DmRendering_cuid' %>
Affinity: <%= delivery.scheduling.IPAffinity %>
X-cust_MessageID: <%= message.id %>
X-cust_DeliveryID: <%= delivery.id %>
X-cust_InstanceName: xxx_mkt_prod1
X-cust_IMSOrgID: <%@ include option='IMS_Organization' %>

Hope it helps

Regards

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