Best Practices for implementing MMS and SMS with link preview

[SumitMe]

Hello All,

I am looking for some best practices that Adobe recommends while implementing MMS and SMS with link preview. Which one is better for overall deliverability standpoint and which is more effective? Any help is really appreciated!

Thanks,

Sumit

[aggabhi · Accepted solution]

Hi @ ,

I will recommend you to go through https://business.adobe.com/summit/2021/sessions/sms-channel-best-practices-for-adobe-campaign-s408.h... link.

It will help you alot.

Regards

Abhishek

[akshaaga]

@SumitMe 

,

Adobe has certain guardrails for MMS.

Can you expand more on your ask for using SMS with link preview? Is their a use-case you want to support?