We have recently implemented CCPA form in website for customers who choose to opt-out from communication. Now we are receiving few customer Ids from CRM which is flagged out for social media communication. So need a solution to remove such customer ids from segments or social media communication. What is the best solution for this use case.
Remove customer ids from each segments using logical conditions
Disallow customer ids directly from destination (Need solution how to do that)
Delete customer ids using AAM CCPA request
Create isolated trait using override method to unsegment customers from all qualified segments.
Any best solution would be welcomed and appreciated.
Any of the options you outlined are feasible solutions, each with its own pros & cons. Utilizing logical conditions via an isolated trait would remove all users qualified into that trait, but you would still technically be collecting data for those users. Depending on their level of opt out, this may or may not be a viable solution.