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How to use AAM on unauthenticated website to display Adobe Target content

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Level 1

Hi,

 

Trying to use AAM in order to promote content in unauthenticated website.

 

-ENABLED SSF to send AA data to AAM that we can use for Targeting

- Getting live ramp data,guess we can combine that with rule based trait for targeting.

 

Any thoughts?

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1 Reply

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Level 9

Hi there,

 

Yes, 3rd party traits can be combined with your rule based traits.

If those are combined with an AND condition, then those users will be targeted who are also present in Liveramp's data feed as well as qualify on your website for that rule based trait.

 

Thanks,

Varun Kalra