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Adobe analytics classified product variables not showing in Audience Manager

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Level 5

Hi Guys,

When I try to use Adobe Analytics variables in Adobe Audience manager...I can able to add eVars & Props, but I wasn't able to add classified variable data in AAM.

Example: I want to add AA variable Products > Products > Category Type Name variable in AAM. But not showing up. I can only see Products data.

Any information will be appreciated.

Thanks in advance.

1 Accepted Solution

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Correct answer by
Employee

Hi Mandeep,

You're right, classified variables won't show up in Audience Manager at this point. May I suggest that you take a look at Derived Signals as a workaround? More information can be found below.

Derived Signals

Best,

Harish

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3 Replies

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Employee Advisor

Hi rameshk28785​, not entirely sure I understand your request but please take a look at this page (Analytics to Audience Manager Implementation Guide), it provides details for both integration types (DIL code or SSF) - see if that helps understanding this limitation.

I otherwise found what might be a similar thread - See Re: Is there a way to reference variables created via classifications (based on evars or props) in A...

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Level 2

Classified AA product variables do not appear in AAM. Last time I checked this is a feature that Adobe engineering is working on. The workaround would be to populate context variables with appropriate data in your Analytics setup. Context variables can be passed into AAM.

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Correct answer by
Employee

Hi Mandeep,

You're right, classified variables won't show up in Audience Manager at this point. May I suggest that you take a look at Derived Signals as a workaround? More information can be found below.

Derived Signals

Best,

Harish