Marketing Cloud ID is not automatically populated in to Adobe Analytics Report (Through Interface, Workspace and Reportbuilder).
If you want the same to be available in reports, you need to capture the same in a Prop or eVar.
Thank you, Arun. Can you please tell me how to capture this Marketing cloud visitor ID in a prop or eVar. Which is a better way to capture Prop or eVar?
Capturing Marketing Cloud ID in an eVar or Prop is based on the Business Requirement.
For better co-relation and sub-relation, capture it in both.
s.eVar1 = s.prop1 = s.marketingCloudVisitorID;
You should have implemented Marketing Cloud ID before using the above variable.
I have implemented Marketing cloud ID service by adding it as a tool in DTM, Then i could see mid on adobe debugger. So now if i assign s.eVar1 = s.prop1 = s.marketingCloudVisitorID in global variables under same property, mid should be populated in that particular evar and sprop report right?
I tried your way by assigning evar7 and sprop to s.marketingCloudVisitorID but my reports just populate with marketingCloudVisitorID string.
You need to use that in the Global Variables section. So assign:
eVar5="D=mid" (n the eVar section)
prop5="D=mid" (in the prop section)
Customize Page Code section won't help as the script in this section are loaded right before the server call is designed and triggered.
"D=mid" is what is referred to as a dynamic variable. Even though it doesn't technically show the value in an image request, it should still properly populate in reports.
I told that if you didn't implemented Marketing Cloud ID, the above solutions wont work.
If you have already implemented, can you pass me the Public URL to validate?
Sorry. I see. I already implemented the Marketing cloud ID. But the issue is why I got some a lot of Unspecified value? In what kind of scenario I can not get visitor ID?
The unspecified value might be coming from bot traffic.... In that case you might want to set up a segment in workspace to filter out unspecified values.