Track search result link that was clicked (search des...

[scottt6073095]

I am trying to determine how to track the search result link that was clicked when someone uses the search www.esri.com/search page. I just want to capture and report the destination url so that I have a report that has the search term and the search link that was clicked or the destination page from the search term used.

Is there a method in DTM that tracks and collects the internal search link clicked or do I need to write 15 – 20 lines of code to capture the link click through a querySelectorAll and attach event listeners to each link and push it to a datalayer to be collected?

I assume DTM can do some of the heavy lifting using event and page based rules to track the link click. I know that Google Analytics tracks the search start page, search term and search destination page (page visitor saw after performing a search on the site) out-of-the-box so I assume Adobe Analytics has a similiar setup.

thanks in advance,

Scott

[FSUT]

I have a similar problem (being a very beginner). Basically looking for an option to see 'internal search term' and then future destination page. Goal: finding out which page is more popular based on shared terms.

I believe this can be partially done using 'flow' but that offers also a lot of data I outside of this. 

Is there any way to build a custom segment maybe? 

Thank you. 

[jantzen_b · Accepted solution]

Since this is an older post, I'm assuming you've solved this issue. Incase others find this post, I'll post some helpful links below:

https://blog.adobe.com/en/publish/2009/10/26/internal-search-implementation-and-a-few-best-practices...

https://analyticsdemystified.com/adobe-analytics/internal-search-tips/

https://training.osadchuka.com/blog/internal-search-tracking-in-adobe-analytics