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Level 3
August 26, 2022
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Page Load Time and Page Ranking

  • August 26, 2022
  • 1 reply
  • 1107 views

Hi,

 

How does the page load time affect while having the launch script on the site and app?

 

Also, what about the ranking of the page does that affect too?

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Best answer by yuhuisg

Every additional resource (stylesheet, script, image, video, etc) that a browser needs to load adds to the page's loading time. So the Launch script, being a script, will add to the page load time too. However, it's usually a very, very, very small amount of time.

Having said that, if you have a lot of marketing tags in Launch, then those too will add to the page load time, because they load even more scripts. So if there's any slowdown in page load time, it's not necessarily fair to blame Launch alone, but to look at all of the tags that you're loading too.

Page load time is one factor taken into search engine ranking, but it is one out of a whole lot of other factors. It would be foolish to blame low search engine rankings on page load time alone.

1 reply

yuhuisg
Community Advisor
yuhuisgCommunity AdvisorAccepted solution
Community Advisor
August 26, 2022

Every additional resource (stylesheet, script, image, video, etc) that a browser needs to load adds to the page's loading time. So the Launch script, being a script, will add to the page load time too. However, it's usually a very, very, very small amount of time.

Having said that, if you have a lot of marketing tags in Launch, then those too will add to the page load time, because they load even more scripts. So if there's any slowdown in page load time, it's not necessarily fair to blame Launch alone, but to look at all of the tags that you're loading too.

Page load time is one factor taken into search engine ranking, but it is one out of a whole lot of other factors. It would be foolish to blame low search engine rankings on page load time alone.

jane_120Author
Level 3
August 26, 2022

okay, thank you.

 

Can you give me an approximate number in ms, about the page load time?

yuhuisg
Community Advisor
Community Advisor
August 26, 2022

It depends on how many Rules, Data Elements and Extensions you have in your library.

For one of my clients that has 100+ data elements and 40 rules, it takes about 300ms to load.