Currently we are using third party scripts to capture page scroll percent levels - 25, 50, 75, 100
Is there a built in way/OOTB in Adobe Analytics or Adobe Launch to capture scroll percents on webpages?
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There is a plug-in code to get the Max Percent Scrolled, it's called getPercentPageViewed
Basically, the plugin will track the farthest a person scrolls on a page, then attach the data on the next page view (similar to how Activity Map attaches to the next page).
It actually looks like they added some additional items since I last looked at this.
This solution uses cookies to store the Previous Page Name, the Initial Percent Viewed, the Highest Percent Viewed, the Final Percent Viewed, the Highest Pixel Seen, the Folds Available and the Folds Seen.
There is a plug-in code to get the Max Percent Scrolled, it's called getPercentPageViewed
Basically, the plugin will track the farthest a person scrolls on a page, then attach the data on the next page view (similar to how Activity Map attaches to the next page).
It actually looks like they added some additional items since I last looked at this.
This solution uses cookies to store the Previous Page Name, the Initial Percent Viewed, the Highest Percent Viewed, the Final Percent Viewed, the Highest Pixel Seen, the Folds Available and the Folds Seen.
Thanks for your reply.
We are also using a third party script to capture the scrolls.
My idea was Adobe should provide something similar as OOTB functionality.
We also capture our scroll data in another system, but it's a heartbeat system and they use it not only to see how far people are scrolling, but where they are pausing and calculating scroll velocity...
But for basic information this plugin is a good addition.
Yes, completely agree.
Also, sometimes stakeholders ask to run media pixels at scroll events, which can be tricky then.