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How to track Chat GPT / Bard and all these AI searches

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Administrator

Random Friday question, when users use Chat GPT / Bard and found some answers through these AI rools, how to you track these web traffic / interactions in Adobe Analytics?

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I presume we can only see web traffic unless they click on the sources and land on your website, correct?

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1 Reply

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Community Advisor

I'd assume that you're right, there wouldn't be a hit unless the result is clicked on.  It'd be interesting to know what happens in cases like this where a preview is displayed.  Perhaps that appears as a hit as a bot generates a preview?