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Heatmap in Adobe Analytics

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Hello everyone,

How do I get use heat maps in Adobe Analytics workspace for a give page.

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Correct answer by
Employee Advisor

@DE27 If you are referring to using Heat map visualization in the analytics workspace. This document should help 

https://experienceleague.adobe.com/docs/analytics-learn/tutorials/analysis-workspace/visualizations/...

 

Otherwise, you can refer to Activity Map, which Tracks and ranks click activity on the page and even has a live version with bubbles to show intensity.

 

Here is the documentation on the same

https://experienceleague.adobe.com/docs/analytics/analyze/activity-map/activity-map.html?lang=en

 

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4 Replies

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Community Advisor

Adobe has a sort of heat map called ActivityMap.

 

Tracks and ranks click activity on page and even has a live version with bubbles to show intensity.

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Correct answer by
Employee Advisor

@DE27 If you are referring to using Heat map visualization in the analytics workspace. This document should help 

https://experienceleague.adobe.com/docs/analytics-learn/tutorials/analysis-workspace/visualizations/...

 

Otherwise, you can refer to Activity Map, which Tracks and ranks click activity on the page and even has a live version with bubbles to show intensity.

 

Here is the documentation on the same

https://experienceleague.adobe.com/docs/analytics/analyze/activity-map/activity-map.html?lang=en

 

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Community Advisor and Adobe Champion

However, just a personal comment that the Activity Map function heavily depends on the HTML structure to identify what item had been clicked, https://experienceleague.adobe.com/docs/analytics/analyze/activity-map/link-tracking/activitymap-lin... or you may not get the result as expected.