Difference between Dfa connector and Advertising account

[francescop47742]

Hi 🙂

I have a report suite with a setup of the dfa connector.

Today (In late, I know) I discover that I can setting an advertising Analytics.

Is the same thing?

What is the main difference?

Do you suggest to me to stop to use dfa connector and use advertising analytics?

[Andrey_Osadchuk · Accepted solution]

Advertising Analytics onboards only the search ads data. DFA connector pulls data from Campaign Manager (floodlight).