Count the Unique Visitors who viewed a product, placed an order, etc

[Khuffie]

I want to be able to calculate the total unique number of customers that viewed a product, placed an order, viewed the checkout page, etc. I have a feeling I need to create a calculated metric somehow, but I'm not sure how to go about it.

Note: I do not want "Product Views divided by Unique Visitors". That gives me the average product views per unique visitor. I want the unique visitors who viewed a product.

Basically, I'm trying to replicate the numbers that the Fallout visualization shows:

[PratheepArunRaj · Accepted solution]

Dear Khuffie,

Create a Visitor segmentation where 'Product Views' exists.

Go to Unique Visitor report to take the numbers.

You can also replicate the same in Calculated Metrics.

Thank You!

Arun

[Khuffie]

Pratheep, how do you replicate the same in calculated metrics?

[PratheepArunRaj]

Dear Khuffie,

You can always add Segments to the Calculated Metrics : Below the screen grab.

Thank You

Arun

[Khuffie]

This is the Calculated Metric I created. The numbers don't line up against the fallout report - any idea why?