Hello, I comprehend that Onetrust is a viable solution in the market that effectively manages cookie consent concerns. However, since it requires payment, I am curious to know if there are any free alternatives available and what potential risks could be associated with utilizing them.
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What you are after is a cookie management solution and not necessary how to make your tracking compliant with cookie selection (which will come after you install cookie banner/management solution).
Other answers referrer to Adobe Visitor ID services but it does not really answer the question and it only really applies to Adobe products. Once you installed your cookie management solution you will need to implement Adobe opt-in to enable/disable specific products based on cookie selection. https://experienceleague.adobe.com/docs/id-service/using/implementation/opt-in-service/optin-overvie...
You could always do an implementation yourself to create a cookie banner but you will need to know ePrivacy and GDPR to make sure to give correct group optin/optout functionalities to your users. OneTrust provide this out of the box, BUT it is not the best product and will require quite a lot of coding.
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Adobe Launch's Cloud ID Extension has it's own consent model built into it
https://exchange.adobe.com/apps/ec/100160/adobe-experience-cloud-id-launch-extension
I would imagine that Adobe's solution should comply with GDPR regulations... the biggest challenge I can see would be in ensuring that everything on your site complies, such as if you have Adobe and GA and Ads Servers, and Pixel trackers, etc..... but that seems like it would be a similar issue for OneTrust as well
I agree, Adobe Experience Cloud ID solution is the best viable option.
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What you are after is a cookie management solution and not necessary how to make your tracking compliant with cookie selection (which will come after you install cookie banner/management solution).
Other answers referrer to Adobe Visitor ID services but it does not really answer the question and it only really applies to Adobe products. Once you installed your cookie management solution you will need to implement Adobe opt-in to enable/disable specific products based on cookie selection. https://experienceleague.adobe.com/docs/id-service/using/implementation/opt-in-service/optin-overvie...
You could always do an implementation yourself to create a cookie banner but you will need to know ePrivacy and GDPR to make sure to give correct group optin/optout functionalities to your users. OneTrust provide this out of the box, BUT it is not the best product and will require quite a lot of coding.
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