Join us January 15th for an AMA with Champion Achaia Walton, who will be talking about her article on Event-Based Reporting and Measuring Content Groups!
SOLVED
Cart Abandonment Rate via Phone Gap Mobile App
1 Accepted Solution
Correct answer by
Hi Yoav,
So you will have to increment cart add when someone add a product to you cart via processing rules. Then create a calculated metrics as follow :
| Abandoned | Cart Adds - Orders | Numeric | Shows how many cart additions did not result in an order. (Effective at a product level as well as a site level.) |
| Abandonment Rate | 1 - (Orders/Cart Adds) | Percent | Shows the percentage of visitors who added an item to their cart and then did not purchase it. |
| Abandoned Revenue | (Revenue/Orders) * (Cart Adds - Orders) | Currency | Shows the general amount of revenue loss due to abandonment. (Revenue is based on the value of the average order.) |
Best regards.
Alexis Cazes
Correct answer by
Hi Yoav,
So you will have to increment cart add when someone add a product to you cart via processing rules. Then create a calculated metrics as follow :
| Abandoned | Cart Adds - Orders | Numeric | Shows how many cart additions did not result in an order. (Effective at a product level as well as a site level.) |
| Abandonment Rate | 1 - (Orders/Cart Adds) | Percent | Shows the percentage of visitors who added an item to their cart and then did not purchase it. |
| Abandoned Revenue | (Revenue/Orders) * (Cart Adds - Orders) | Currency | Shows the general amount of revenue loss due to abandonment. (Revenue is based on the value of the average order.) |
Best regards.
Alexis Cazes
