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## Average time on a page

Level 1

Hi,

I am trying to find the average time spent at the page level along with the unique visitors. Can i pull in the metric "Average time on Site" against each page to have it along with unique visitors?

Interpretations:

1. Is it the average time on the page and not dependent on the unique visitors?

2. Is it the average time on the site for the unique visitors for the page?

Hope my question is clear- attached pic for ref.

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2 Replies

Average Time on Site, when used against individual pages as in your example, show the average time spent on that page (calculated based on each page view).

The documentation shows an example of the calculation:

But in simple terms, whether the page was viewed by the same visitor, or within the same visit, each time lapse calculated between pages views would be used to get the average:

• Page A - View 1 - 1 minute 10 seconds
• Page A - View 2 - 1 minute 30 seconds (consecutive view from view 1, therefore the "time spent" would actually be treated as 2 minutes 40 seconds in total)
• Page B
• Page A - View 3 - 30 seconds
• Page C
• Page A - View 4 - unknown (as last view in the visit)

View 1 and 2 are added together in the total as they are consecutive (2:40)... then View 3 (0:30) would be added together and then divided by 2 to get an average of 1 minute 35 seconds (View 4, being the last view of the visit, and not having a time lapse would be excluded from the average time calculation.

Just to add, each column in the Workspace is independent of one another.. this isn't like a flat table setup where each row is a unique entry based on all columns in conjunction with one another...

The information can be read as:

Dimension to Metric A

or

Dimension to Metric B

Metric A and B are side by side, but there is no logic that connects them, changing what data is shown based on what is next to it.