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Advertising Analytics optional values

David-123
Level 7
Level 7

Hi There,

Please can anyone advise if the fields in Advertising Analytics are optional? Our PPC team have informed me that they are unable to supply the keyword.

 

Thanks

 

Dave

1 Reply
madhurc30892467
Level 3
Level 3

Hi David,

I've recently tried my hands on integrating our Google Ads accounts with AA & I was able to change the {keyword} in the settings in Google Ads (if that's what you are referring to). If not, can you mention which fields are you referring to - that are optional?
I'm placing the campaign tracking code (from AA- advertising account) to the campaign tracking template in Google Ads & when I test it out it shows the appended keyword.

 

Adv - Google Ads.png