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ADOBE ANALYTICS - PAGE BY LAST TOUCH CHANNEL

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Federica23IT
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Federica23IT
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25-05-2018

Hello to all,

I would need to understand how to have the "pages by last touch channel" view.

Can someone help me?

Thank you!

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Gigazelle
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Gigazelle
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04-06-2018

  1. Open Analytics, and go to workspace. Create a new project
  2. Drag the 'last touch marketing channel' dimension into the workspace
  3. Drag the 'page' dimension on top of each last touch channel value
  4. Replace the occurrences metric with the one you want to use

This should give you the exact data you're looking for.

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ursboller
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04-06-2018

or use the single dimensions of the „last touch“ (marketing channels) as columns below the metric and use „custom conditional formatting“ to get a nice table ...