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User friendly Quick Labeling of Segment + Metrics in WS report

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Level 1

2/14/19

Hi All,

After working with non -Analytics people and showing them Adobe reports I realized that they need to really dig in to understand report metrics. They are overwhelmed by stacked segments and metrics.

What I was thinking, why dont we create labels by combining segments and Metrics. This idea came to me after seeing that we can rename Legends in WS graphs to simpler ones.

Imagine this as the modular switches we use at homes. When a switch is fixed we see screws gaps and boxes. These bare screws are like the segments and metric that we stack on each other. Then we put a cover on them to give a clean look. This cover would be the new label that I am suggesting. In the background everything remains same.

Example:

Current structure : Multiple segments and metrics that make it confusing.(cant show any data due to privacy)

Segment Label.jpg

Suggested Labels:

Suggested labels.jpg

I am suggesting that is it possible that we just select a metric and a segment or segments and then right click. There can be an option Create Label > Edit Label > Give custom name.

You may say that we can create Custom Metrics. But there are 3 issues with it.

1) Creating a Custom Metric is a bit time consuming. For one it may be fine but when we need to do for 5 to 6 it takes time and impedes the flow of work.

2) Not always we need a custom metric.

3) Too many custom metrics will confuse the user while searching in metric list.

Hence, can this ability be created ?

3 Comments

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Community Advisor

3/27/19

love the idea to have an option "create single metrics" which would basically create a single calculated metric for each row (I assume that is how workspace creates the data table anyway). therefore, I support your first issue about "manual work to create them one by one".

I don't understand the other issues. first, what are cases where you don't need calc. metrics? maybe when there is just one segment above the metric? could be solved by let the user decide col by col if he wants to "convert to single metric", would that hrlp. I'm thinking about a setting in the "gear icon" which would allow you to convert a single col with all segments/date ranges to a new calc metric.

second, the last issue might not be true: if the main use case for the function is to have a handy table for the novice user, I bet you need to document it somewhere. or you create a comment at the top of the table which would allow to exclude from a global metrics list... maybe some explanation about this would help to understand.

Thanks for raising the idea, you got my vote!