Ability to build cohort segments

John_A_Hart

28-07-2011

A classic direct marketing analysis is cohorting.  That is the timing of response, and grouping people (cookies in this case).  Once example would be visitors that visit 10 times in a month.  Or people that have visited 10 consecutive days.  Time is the dimension.  I know you can to this segmentation in Insight.  But would like to have the capability in Discover.  I have already provided Tim the mock up of what it would look like (and thought I had already posted it here).

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jen_lasser

Employee

14-01-2019

This was added to Analysis Workspace: What is Cohort Analysis?