Hello Team,
Welcome to the Adobe Analytics Community Mentorship Program 2024! This is the featured Community Discussion thread for your Adobe Analytics Community Mentor, Judolene Bergh (aka @Bergh), who will be here to guide and support you and your peers with your Adobe Analytics questions as you prepare for the Adobe Analytics Business Practitioner Professional Certification (Exam ID: AD0-E212), through to the end of the program.
Aspirants mapped to Mentor, Judolene, @Bergh
How to participate
Suggested Next Steps for Aspirants:
Quick links
Hello @Bergh and fellow aspirants,
I am Gautham Madala, currently located in Dallas and working at NRG as a Adobe consultant. I have 4+ years of Adobe Analytics, CJA, AEP experience. I am very passionate about solving business problems with creating data driven solutions and started stepping my foot into more of creating digital product architecture as well.
Looking forward to e-meeting everyone and learn from each other.
Hello Adobe Analytics certified aspirants. I’m Judolene your mentor. I work as a manager in Digital Analytics in the UK. I have nearly a decade of experience in Digital Analytics as well as being an Adobe Analytics Champion. I completed this Adobe Analytics certification just over 2 years ago, prior to that I was a certified Adobe Insight Analyst expert (for an older tool Adobe Data Workbench).
I have a passion for solving problems with data, creating impactful data visualisations in Analysis Workspace and driving digital data strategies.
It is great to meet you all and I look forward to support you in your certification journey. Please start by introducing yourself in this thread.
Hi Judolene:
I am Sripriya, from California. Being in IT for more than 15 years, got into Adobe analytics as manager for large pharma company only for last 3 years. I want to know more on the Adobe analytics platform and business usage.
Thanks for all your guidance
Looking forward to do the cert
Priya
Hi @Bergh Hello! I'm Pavan, a Digital Marketing Manager from India. Thank you for accepting my request to join this community. I am new to Adobe Analytics and eager to learn and collaborate as I work towards my Adobe certification.
Hi @Bergh @seanrobinson just want check ,do we get a preparation material as a part of the program or we need to go through help and video on our own?
Hi @Pavanhemanth, materials should be available tomorrow. We're doing a final run through on the materials provided by the certification team and will send it out in less than 24 hours. Stay tuned!
Great, thank you!
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Welcome to all the Adobe Analytics certified aspirants, thanks for the introductions. As we work towards our Business Practitioner Professional certification, please see the outline below of the four main sections we’ll be focusing on, along with their overall emphasis on the final exam:
Section 1: Business analysis (34%)
Section 2: Reporting and dashboarding for projects (38%)
Section 3: Segmentation and calculated metrics (19%)
Section 4: General tool knowledge and troubleshooting (9%)
Study guide to get you started:
Please follow this link, which is the main location for study, the Exam Prep Guide.
Over the coming weeks, each section will be given its own emphasis with relevant activities for you to engage with.
To make the best out of this learning opportunity please ensure to view the exam prep guide and ensure to engage with this material.
Look for real world applications of the learnings by finding questions in the Analytics Community and forming a reply with your help and the help of the group.
Hello @Bergh , The link doesnt work anymore. Its giving a 404 error.
Was the 1st week assignment/task was to go through the prep ?
Do we have more to do?
Could you please guide on both?
Thanks
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@Bergh Same issue here
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Hello
thanks for your patience, please use this link it takes you to the course landing page: https://app.rockinfo.com/courses/145
I'm currently accessing a demo account for student use and working through some exercises. I'm curious about the origin of the data within this demo account. Could you let know for which website this data belog to?
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Please can you share the report suite name for the demo account?
Adobe demo accounts use fictional websites for training of analytics implementation and all data created the in demo report suites are for training purposes only.
Here is the report suite name 'Demo Data Adobe PM'
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Section 1 Business Analysis -Quiz
Hope you were all able to start reviewing the exam prep guide and have looked into at least section 1 by now.
please look at the example question below and discuss your answers:
question 1:
You have been asked to understand engagement performance of a campaign entry page. From your analysis you observe that this page has a high average bounce rate but also a high average time on page.
Please select the correct statement from the below:
1. The page is showing good engagement, since the average time on spent on the page is high. This also indicates that those visitors who bounced spent a lot of time consuming the content.
or
2. You are unable to determine if those visitors who bounced spent a lot of time consuming the content.
Here is my answer for the Quiz 1:
I think 2nd option is correct.
Reasons-
Yes that is correct.
Thank you for the answer.
Always consider that for the time on page to be measured this requires a next hit or page view. This is required to determine the time interval between the two pages. Therefore when there is a bounce, it is not possible to measure how much time is spent on a page. This is something to keep in mind measuring engagement of pages.
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