Adobe Marketo Engage

Hi Community,We have a particular question regarding the number from the Email Performance report. Which is: 'Multiple sends from the same campaign to the same person are counted only once.' There was a post back in 2021 regarding this particular topic, but so far, no one has provided a possible walk around: https://nation.marketo.com/t5/ideas/the-email-performance-report-is-inaccurate/idi-p/318557Our question is: As part of our business practices, we are required to provide monthly and annual email performance reporting, including email performance for content that may have previously been sent to a lead (could be multiple times, not just a single email send). How can we ensure that our email performance report reflects all activity within the given period? (e.g. Last month)What have you guys been doing to get around this reporting limitation? Any suggestions would be appreciated it! Regards,Wayne

Hello! We would like to build a few audience lists from Marketo to share with social platforms, and we would like to know if Marketo can hash data for LinkedIn, any thoughts? 

I've recently inherited a Marketo instance where they have Zoom integrated for webinar use. The integration is set up via our IT contact and their Zoom admin account, where they have provisioned one of our marketing users (Marketo admin) as an enabled webinar user in Zoom.  That is the account where the webinars are being created. (I have always historically just used the same Zoom admin account for both the integration and the webinars themselves but theoretically both should work...right?) Issue #1: I first noticed that none of the attendance data was syncing back to the Marketo after the event (they are manually marking attended/no show after the event). I have never had any issues with this in the past -- any ideas why this feature would not be working? Issue #2: As of this week, the integration seems to have failed completely and no matter how many times we re-authenticate, we cannot successfully mark anyone as registered. We have the typical setup: Marketo for

Hello,I have a smart list with people that I need to pause from ANY of the current nurture programs. Is there a way to pause them all at once for ALL of the nurtures? I don't see such possibility in the "Change engagement program cadence" flow step - as it requires to put specific program name each time in the dropdown... Is there a workaround for this? Same applies to changing their stream or program status. Any ideas?Thanks

I am looking to understand what the standard field, "Marketo Unique Code" is. Does anyone have experinece with this field? To clarify, this is different than MarketoID. I am looking for a field that I can pass a randomly-generated alpha-numeric field value to and am exploring options for doing this. I saw some points about this field in the forum, but can't find much information about it.Do all records in Marketo have a Marketo Unique Code? I can't find the field on the record layout so just trying to learn more about it.Thanks! 

Good afternoon, I would like to understand how to reference a Text Token within an Email Script Token, both within the same Email Program. The Email Program contains 3 Text tokens that are used to set UTM values - {{my.UTM-Campaign}}, {{my.UTM-Source}}, & {{my.UTM-Medium}} - and each token contains a string value, e.g. em_20241113, mkto & email-organic. These tokens are used elsewhere within the Program and email content but I would also like to utilise them in an Email Script token also within the same Program. For context, the Email Script Token builds href URLs to be inserted into HTML, using a combination of hard coded elements, lead fields (language & country) and Product IDs, which are extracted from a SFDC Custom Product Object linked to the Person object, i.e. each person can have multiple product preferences and the email displays an image and Product name for each associated product both with the constructed URL included to allow recipients to

Hi everyone, does anyone know how to pull a report on programs which shows the program owner in a column? We currently have program owner set up as a tag. I can see in the program performance report that I can select each owner one by one but what I'd really like is to have the program owner tag value displayed as a column on this report. The goal is to provide a list of active programs to each owner so they can confirm which ones are good to archive. Thanks in advance for any creative solutions to this challenge!

Hello, I am trying to build an influence over opportunities report but it's kind of complex. What we are trying to do is to create a report that is more "Account oriented" rather than "person oriented", it means that we would like to consider as influenced all the opportunities associated to an account whenever a person from that account reaches the status of "Success" in any marketing activity, regardless of whether they are existing contacts in our CRM (Dynamics) or new leads. Does anyone has any idea if this is doable or not? 

Hello, I created a campaign in Salesforce and then added a member status that we initially did not have. That status is "Opened". In Marketo, I went to Admin, Tag, Channel and for the "Email Outbound" channel, I unhid the "Opened" status.  Then when I go to my email program where I have triggers to update the Salesforce Campaign Member Statuses depending on the action the person takes in that email. For my trigger looking at email opens, the campaign member status "Opened" doesn't show up in the dropdown.New update, when I went into Salesforce to look at my "Opened" status that I added yesterday, it was gone! Can Marketo delete member statuses that are in Salesforce??  Thank you for the help!Alexandra

I have two sets of global forms right now - one for use on landing pages and one for use on our website. We initially set it up this way because the website forms had slightly different needs than the landing page ones, but that is no longer the case. Before I sunset one set of forms and start using just the other set, is there a good reason to keep them separate that I'm not considering? Once I combine them, it will be more work to separate them again if I need to. Do y'all use just one set of forms for both use cases, or do you split them?

Marketo won't send out email template drafts today, November 14th, 2024. Two of us in our company are having the same issue. I've tried work and personal email addresses.

When I add a url to a cta button, the link starts with https. But the link is converted to http when I hover over the cta in the sample email. Example: http://www.email.biamp.com/OTI0LUpDWi03OTIAAAGXBBjFKZxhIh1nxuMDFpXdYFDB8fUvQJNFecMyfDJk_WDOjWvo9c9tYoycYPIrxpME3dl2A9E= After clicking on the cta, it then converts back to https. Example:https://www.biamp.com/contact-us?mkt_tok=OTI0LUpDWi03OTIAAAGXBBjFKSoLuv3vlZUqmAqBwkQ46FQHslhQp7vz5boBo9VBvkPkpdv5eae20cvASSbNlzfwvzc2af9jaMo1vP1Es4LujHdIdO7So1qxtq-XNR4 Does this happen for all links?  A colleague mentioned an unsecure warning pops up when he clicks the link due to the http. Is there any way to avoid this?

In today's fast-paced marketing world, seamless integration between tools is not just a luxury—it's a necessity. One of the most powerful duos is Marketo Engage and Salesforce (SFDC). When used correctly, they can transform how you manage leads. But what happens when you need more than a simple sync? Custom frameworks come to the rescue.    Why We Need a Custom Solution For our case, we are not syncing every record from Marketo Engage to SFDC. In fact, we are only syncing 20% of the Marketo Engage database to SFDC. The main reason we are not syncing most of our records is that we are not only looking at their scoring as a qualifier but also at many other data points, including whether the person provided a business email, if they are a student, or if they are an employee. We only want to sync records that align with our strict policies related to customer and account validation, ensuring that the individual is indeed associated with a legitimate business account.   

Hi Everyone,We're in the process of implementing AEP and integrating it with Marketo. I followed the steps outlined in Set up Adobe Organization Mapping | Adobe Marketo Engage with least privileged required noted in the doc:Read-Only ActivityRead-Only AssetsRead-Only CampaignRead-Only CompanyRead-Only Custom ObjectRead-Only Custom Object TypeRead-Only Named AccountRead-Only Named Account ListRead-Only OpportunityRead-Only PersonRead-Only Sales PersonI also did the steps in Set up Adobe Organization Mapping | Adobe Marketo Engage.Our AEP implementation team set up the source connector on their side with the Marketo credentials. However, they're reporting that they are unable to see any Persons data from Marketo, but are able to see the Activities data. They think it has something to do with the permissions on the Marketo side that's causing this, but I have looked through the documentation and don't see what's missing. Anybody else experience this problem before? Any

I have confirmed that individuals have completed MKTO forms on an MKTO LP and a web page, but there is no record of their existence in MKTO afterward (let alone that they completed the form). The common denominator is that the email address prefixes are all numbers (e.g., 2300000@domain.com or 09456@domain.com).I've tried manually adding one of the individuals as a new MKTO record, but it works only if I save the record first using a non-all-digit email address as a placeholder and then replace it. We do not have any active Global Form Validation Rules in place. Anyone else have this issue and know how to resolve? Thanks.

Hi Team,We are trying to fetch all records from a custom data object which has a particular email , email field  is not a dedupe field and while trying to get the records via restapi we are getting invlalid filterttype "emailaddress" error since its not a dedupe or a searchable field.Any pointers towards reading the infomration from custom object based on non dedupe field and can we also get help from marketo team to support searching based on this non dedupe field.  

Is there a way to disqualify form data if the data language is is not the primary language of the target audience? 

Hello folks, Is Marketo and Dynamics365 bi-directional? Does data flow from dynamics to marketo also?  Thanks in advance!

Hi everyone,We would like to clean out some of the bad data in our Marketo lately to manage the usage.I have noticed something and looking accross the community , but not quite sure if there is a better solution with it?Some of the bad data were inserting like asdf@asdf.com,  123123@gmail.com,  ddd@ddd.dd.uk , since the leads might be insert for requesting some , but it is a fault email address, so they never being delivery with any email, that is why Marketo won't be able to recognize these email address are invalid or should be suspened?When I run the smart list, these email address just sit in marketo, but Not showing as Email invalid , Email suspened, not even UnsubscribedDoes anyone know what will be the better way to identify them? Thank youKind regards,

I'm looking to set up a test webinar in the Marketo Interactive Webinar platform for 12/3. If I plan to invite 1 colleague as a co-host and 3 colleagues as attendees, is it possible to also set up a meeting with the 5 of us, 1 week prior, to enter the webinar lobby and play around with the layouts so we can get it perfected prior to the 12/3 webinar test? Just wondering if it's possible for co-hosts and/or attendees to enter the webinar lobby in advance of the scheduled webinar? I don't want to waste additional webinar credits by setting up too many test programs. Thanks!! 

Hello,    I received a Marketo Salesforce Sync Error that myself and my team are not familiar with. The error is as follows: I was able to find one post about something close to this error, but their issue was with a specific to a lead sync issue, based on a problematic character. You can find that thread here: https://nation.marketo.com/t5/product-discussions/lead-sync-error/td-p/64235 I have ran a test and can see that we are syncing new and existing leads with no issue. I was wondering if anyone is familiar with this lead, and if any action is even needed.    Thanks!

Hi all, We'd like to create an escalable process to stamp the acquisition program to our database. What would be the best way to do this?For the moment we used to do it on a program level, but there's a big chunk of our database that does not have it because we did not have it implemented in the past. Tried to rebatch them using tokens for the acquisition program value but Marketo won't let me do it. Looking forward for the community best practices. Thanks!